New Year


Happy new year! I’ve had a restful weekend but I’m so excited to jump back into work. Over the past couple of weeks I’ve done a lot of thinking of where I’d like this blog to go, how I’m planning to grow my baking business, and about a million other projects I want to start. Although this blog is called Matchbox Kitchen I’ve realized that don’t want it to be a food/baking blog. What I’m most passionate about is combining style and sustainability; food is just one of the ways of bringing them together. I want to teach others that it’s possible to be kind to the environment without giving up life’s pleasures, without having to look like a hippie, and that it’s not a drastic lifestyle change. And while I’m not quite an expert at this I hope I can at least share my own experiences. I will still be doing plenty of baking and definitely more cooking but the last thing I want is sugar burn out (which happens about every 3-4 weeks).

Besides the blog, I have a whole slew of ideas and projects I can’t wait to work on. I have about 25 goals on my list this year but here are some big ones to keep me accountable:

In 2012 I will…
+ quit my day job
+ improve photography
+ wholesale matchbox kitchen baked goods
+ spend more time blogging
+ take better care of my appearance
+ live a beautiful life
+ host a party
+ try making videos
+ build a real/cohesive website for my business
+ create a newsletter

PS: I just got a new iphone and am now even more addicted to instagram! My username is matchbox kitchen but you can always go here to check out my photos.

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{ 8 comments… read them below or add one }

rachel January 3, 2012 at 9:00 AM

what great goals! I hope you achieve all of them, especially the quit-your-day-job one :)

happy 2012!

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Sara/Matchbox Kitchen January 11, 2012 at 3:25 PM

That’s my #1 goal this year!

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la domestique January 3, 2012 at 12:21 PM

Happy New Year! It’s so exciting to see your goals for the year! Looking forward to seeing them come to fruition.

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Sandy @ tinytinyfork January 3, 2012 at 1:53 PM

Sara– great post! I think your blog will definitely go places in 2012 and it totally inspires me to make a 2012 blog goals list myself! :) happy new year!

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Chelsea January 3, 2012 at 5:57 PM

I’ll be cheering you on from the Midwest! Happy new year! :)

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Dyan January 9, 2012 at 12:03 AM

happy new year, sara! i enjoyed reading your goals for the new, motivating and inspiring :)

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Natalie (Fashion Intel) January 9, 2012 at 11:58 PM

Happy 2012! I am excited to see you execute all of your yearly goals …. can I come to this party you’re going to host? I need an iPhone asap. As soon as I get one, I’ll most definitely follow you.

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Maddie January 19, 2012 at 6:43 PM

I love that the overall ambition of your goal is to widen your reach and not stay singular (just posting about food). I too, made a similar list, but mine was called 24 before 25. It listed the 24 things I wanted to accomplish before turning 25 (my birthday is 2 days after Christmas do it also turned into my New Year’s resolution). Good luck on all your ambitions lady!

P.S. I too want to quit my day job eventually to work on my blog

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